A new series of sex toy reviews written by erotica authors, designed to spark pleasure and close the orgasm gap.
In a bold attempt to close the orgasm gap, leading innovative sex toy brand Dame has collaborated with 11 acclaimed erotica authors to launch their first ever book, “Toy Stories.” The selected writers put Dame’s award-winning sex toys to the test, then crafting some of the steamiest, funniest, and cheekiest sex toy reviews ever written. This sensual review anthology is explicitly designed to inspire women to explore pleasure and will launch right on time for National Orgasm Day this July. To enhance the experience, "Toy Stories" is available printed and online on Dame’s website, encouraging users to explore its pages anywhere, anytime and without holding back.
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This initiative directly addresses a critical challenge in the sex toy industry: the reluctance of users to leave descriptive reviews. Unlike many products, sex toys can’t be trialed and returned, making pre-purchase information even more crucial. However, the intimate nature of sex toys often makes it uncomfortable for many to share their experience. This silence not only deprives others of valuable insights, hindering their journey to enhanced pleasure, but it's also particularly pertinent given the persistent orgasm gap affecting women. To that effect, a recent 2024 study in the Journal of Sexual Medicine highlighted this disparity, revealing that women orgasm 22 to 30% less than men overall, with heterosexual women experiencing an even higher discrepancy.
Recognizing the surging popularity of erotic literature, especially among women, Dame seized a unique opportunity to democratize pleasure.
"Sexy and sensual books are experiencing a new wave of popularity and we saw this trend as an amazing opportunity to make conversations about sex toys feel less intimidating," says Alexandra Fine, CEO of Dame. "Dame was partially built on the pleasure gap amongst women which is why we love to drive home that we are made by women, for women. By partnering with these sensual and erotic writers, we're engaging our community and 'smut' readers through a format they already are familiar with and love. With this, we hope Toy Stories inspires people, especially women, to feel more comfortable discussing sex and sexuality openly and shedding shame around pleasure. At the very least, we're giving people a vivid, graphic and sensual understanding of how our toys can help transform their fantasies into reality."
"Toy Stories" features a diverse group of authors, including New York Times and USA Today bestsellers Cathryn Fox, Kayleigh Malcolm, Nikki Sloane, Willow Winters, and Zoe York; critically acclaimed authors Alexandria House, Cecilia Tan, J.C. Hannigan, Marie Gray, poet Christopher Sexton, and New York City-based journalist and author Iman Hariri-Kia.
"I can truthfully say this was one of the most 'pleasurable' writing experiences I've ever had! I had a lot of fun working with Dame on 'Toy Stories'," chuckled Cecilia Tan. "They really encouraged me to be creative and the toys really inspired my fantasies. It's not every day that you get asked to explore your own intimacy and share all the candid details so beautifully. Ultimately, this isn't just about fun, it's about making pleasure and its tools feel accessible and joyous. As a writer, I've always been about bringing erotic feelings to light, both in fantasy and in real life. Sharing my experience to help others access their joy is my mission, and Dame is perfect for that. You might even say 'a perfect fit.'"
Dame hopes this new initiative will empower sex toy users to share their own unfiltered Toy Stories as reviews under their favourite products and finally offer useful, enticing and descriptive reviews for this category of products. These captivating, explicit, and humorous reviews are intended to inspire readers to explore new avenues of pleasure, integrating different forms of play to help close the orgasm gap. Everyone is encouraged to visit dame.com to learn more about "Toy Stories."
ABOUT DAME
Dame is leading a sexual wellness revolution as a women-powered resource for game-changing products for pleasure and supportive content. Through in-depth research, smart design, community input, and plenty of empathy, the Dame team has designed a line of exceptional tools to enhance sexual wellness for vulva-havers and their partners everywhere. Dame is not only revolutionizing toys for sex, but changing the way we experience, understand, and explore sexuality as part of holistic wellbeing. Since 2014, the team has opened doors that have long been closed to the sexuality industry, becoming a key player in the movement to bring pleasure to the forefront of wellness. For more information, visit www.dame.com
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Contacts
Olivia Sepulveda
SolComms
dame@solcomms.co