Articles from Adentro

Adentro, the leading guest marketing solution for the restaurant, food and beverage, hospitality, and retail industries, announced a collaboration with Simon®, a real estate investment trust engaged in the ownership of premier shopping, dining, entertainment, and mixed-use destinations. Adentro will empower a segment of Simon Media & Experiences' retail media arm to curate and target audiences using exclusive first-party Simon anonymized data generated from on-site Wi-Fi engagement. This alliance enables brands and retailers to create a unified shopping experience for consumers across physical and digital touchpoints, fostering personalized experiences and consistent engagement, thus enhancing customer conversion and loyalty.

Adentro, the leading guest marketing solution for the restaurant, food and beverage, hospitality, and retail industry, and Thanx, the top loyalty and guest engagement platform for restaurants, announced a strategic partnership today that enhances how restaurants acquire loyalty members. This integration enables restaurants to effortlessly capture guest information and convert them into loyalty members — driving increased customer lifetime value and boosting same-store revenue growth.