Home

Articles from Freeman

New Freeman Study: Live Events Boost Professional Success and Brand ROI
Dallas, TX, April 01, 2025 (GLOBE NEWSWIRE) -- Freeman, the global leader in events, today released new research conducted in partnership with The Harris Poll, revealing the significant return on investment of in-person events for both individuals and organizations.
By Freeman · Via GlobeNewswire · April 1, 2025
Freeman Acquires Tag Digital Enhancing mdg’s Digital Marketing Expertise and Global Reach
Dallas, TX, March 11, 2025 (GLOBE NEWSWIRE) -- Freeman, the global leader in events, announced today its acquisition of Tag Digital, a full-service digital marketing agency specializing in innovative solutions for event organizers in EMEA, APAC, and North America. Terms of the transaction were not disclosed. 
By Freeman · Via GlobeNewswire · March 11, 2025
New Research Shows In-Person Events Build Critical Brand Trust in an Era of Growing Consumer Skepticism
Dallas, TX, March 04, 2025 (GLOBE NEWSWIRE) -- Freeman, the global leader in events, today released new research revealing the significant impact of live events on brand trust. The study, conducted on behalf of Freeman by The Harris Poll, a global consulting and market research firm, shows that in-person events create lasting positive impressions and build deeper trust between brands and their audiences.
By Freeman · Via GlobeNewswire · March 4, 2025
New Research Reveals Gen Z Digital Natives Crave In-Person Events for Building Connections and Advancing Their Careers
Dallas, TX, Jan. 28, 2025 (GLOBE NEWSWIRE) -- Freeman, the global leader in events, today released new research that challenges popular assumptions about Generation Z's preferences for digital interaction. The study, conducted in partnership with The Harris Poll, reveals that despite being digital natives, Gen Z professionals strongly value in-person opportunities to build connections and view live events as crucial to their career development.
By Freeman · Via GlobeNewswire · January 28, 2025
Freeman Announces Acquisition of Sparks, a Global Brand Experience Agency
Freeman, a global leader in events, today announced that it has acquired Sparks, a global brand experience agency. Terms of the transaction were not disclosed.
By Freeman · Via Business Wire · August 1, 2023